Marketing insights

HOA Strategies

Welcome to the Gold Eye Marketing HOA Strategies, your resource for advice and tips to elevate your communication. Discover the latest trends, best practices, and innovative techniques to craft compelling content, drive resident engagement, and achieve remarkable results for your community.

PNG, JPEG, or PDF: Which Image Format Reigns Supreme in Marketing Creative?

Choosing the right image format is akin to selecting the perfect tool for the job. With many options available, such as PNG, JPEG, and PDF, each format offers its unique set of advantages for specific marketing needs. So, which one stands out as the champion in the arena of marketing creative? Let’s explore. PNG (Portable…
The Power of an Email Series for HOAs

Email is a significant communication channel. But in a world inundated with emails, how do you ensure your community emails stand out from the crowd? The answer lies in the art of crafting an email series that drives engagement. Purpose of the Email Series An email series serves as a comprehensive tool to engage. The…
Strategies for Your Best Online Meeting

Online meetings stand as powerful tools for engaging with your community. But how do you ensure your online meeting attracts the attention it deserves? In this guide, we’ll walk you through the steps to set up your online meeting for success, with a focus on crafting compelling descriptions. Why Your Online Meeting Description Matters Your…
Efficiency Unleashed: Quick Strategies for Busy HOA Boards

Time is a precious commodity, especially for boards juggling multiple projects, both personally and for the community. When faced with tight deadlines and competing priorities, the ability to execute quickly and effectively becomes paramount. Consider a streamlined approach to launching projects that offers actionable strategies for boards facing time constraints. 1. Overall Description Select a…
Mastering Communication with 5 Key Features

Embarking on a communication journey can be both exhilarating and daunting. It’s the opportunity to connect with your community, convey updates, and drive meaningful action. However, without a solid plan in place, even the most brilliant ideas can falter. Here are the the 5 essential components of preparing a plan, from identification to execution. 1.…
Unveiling Community Success: 3 Tips to Amplify Stories

As a community leader, you’re always on the lookout for innovative ways to share stories to not only attract new volunteers but also to build trust and strengthen your community. Here are three powerful strategies to turn your resident narratives into compelling content that captivates. 1. Broadcast Triumphs: The Power of Podcasting Podcasts have become…